B.S. Fashion Marketing

Overview

The Fashion Marketing program at the University of Central Oklahoma offers a four-year program leading to a Bachelor of Science - Fashion Marketing degree.  Because of the size and diversity of the fashion industry, the Fashion Marketing Program concentrates its course work in three specific areas: apparel, advertising/promotion, and retailing. The comprehensive curriculum is designed to give the students specialized training and information that will be of assistance in moving forward within a challenging fashion marketing career. View a list of scholarships in this department.

Degree Sheet

To see the classes that make up the Fashion Marketing curriculum check out the degree sheet!

Career Opportunities

Not sure what to do with a Fashion Marketing degree? Check out our career guide!

Explore Your Interests

Take advantage of these opportunities in the Metro which may spark your interest and even boost your resume.

• American Marketing Association OKC: Go to http://www.amaokc.org/ to become a member.
• Association of Strategic Marketing: Go to http://www.associationofmarketing.org/ to develop your skills and get connected.
• Fashionablymarketing.me- Professional Blog: Go to http://fashionablymarketing.me/ to see internet fashion marketing at work and find out some tips.
• PR Couture: Fashion PR, Marketing, and Social Media: Go to http://www.prcouture.com/about-fashion-pr/ to learn about PR in the fashion industry.

Change Your Major

Either complete a “Request to Change Major/Minor Form” OR meet with your advisor and he/she will change your major.